Sponsored & Industry Events

You don't control the event.
You're still accountable for results.

Booth logistics, executive meetings, customer dinners, campaigns, lead follow-up, partner coordination, ROI reporting — the complete planning system for events you sponsor, exhibit at, or activate around.

Get the Bundle — $97See What's Covered

Event & Field Marketing
Booth activations, regional events, trade shows.

Partner & Channel Marketing
Co-sponsored events, joint activations.

Demand Gen & Sales Teams
Meeting generation, lead follow-up, pipeline.

The Bundle

Sponsored Event Bundle

Sponsored events are expensive, high-visibility, and full of moving parts you don't control. This bundle gives you the planning system for every stage — from deciding which events to sponsor, through onsite execution, to proving what the investment delivered.

$97

15 templates — save 65%+ vs. buying individually

Buy the Bundle

Instant download • Microsoft 365 + Google Workspace compatible • Yours forever

Planning & Prioritization

Event Selection Scorecard$17
Event Budget Tracker$27
16-Week Master Timeline$27
Risk & Blockers Log$17
Sponsor Activation Brief$27

Campaigns & Meeting Generation

External Comms Plan$37
Paid Media Plan$27
PR / Media Outreach Plan$27

Onsite Activation & Engagement

Know Before You Go (KBYG)$27
Executive Engagement Program$17
Partner Activities Tracker$17
Booth Staffing & Shift Planner$17

Follow-Up, Reporting & ROI

SDR Follow-Up Playbook$27
Post-Event Survey$17
Internal Event Recap$17
What this covers

Every scenario you'll face at someone else's event.

Whether it's your first sponsorship or your twentieth this year.

Booth & Exhibit Operations

Layout, staffing shifts, demo stations, signage, shipping, setup day coordination. So the booth is ready before the doors open.

Executive & Customer Meetings

Briefing docs, meeting scheduling, host preparation, pipeline forecasting. Structured executive engagements — not casual drop-bys.

Pre-Event Campaigns & Meeting Generation

Email sequences, paid media plans, SDR outreach cadences, social promotion. Drive meetings before the doors open.

Customer Dinners, Receptions & Side Events

Guest lists, venue coordination, invitations, seating, follow-up. For the events you host alongside theirs.

SDR & Sales Follow-Up

Lead tiering, 7-day follow-up sequences, CRM handoff, breakup emails. So leads don't go cold while you're recovering from the event.

Partner Activations & Co-Marketing

Joint dinners, co-located booths, co-presented sessions, shared lead agreements. Partner coordination with clear ownership.

Event Readiness & Risk Management

Know Before You Go briefings, onsite checklists, risk logs, contingency plans. Everything your team needs to show up prepared.

ROI, Attribution & Leadership Reporting

Pipeline attribution, cost-per-lead, recap reports, "should we return?" recommendations. Show leadership what the investment delivered.

Event Selection & Investment Prioritization

Weighted scorecards, go/no-go frameworks, portfolio planning. Stop gut-feeling your event investments.

Onsite Team Coordination

Booth shift schedules, daily standups, real-time lead alerts, Slack channel structure. Keep everyone aligned when it's moving fast.

Run more than sponsored events?

The Complete System covers every event type for $297.

Sponsored + Hosted + Internal bundles, AI prompts, and every future template. One purchase. No gaps.

See All Pricing